The brand new Lego Imagination Factory is a touring experience that celebrates the power of children’s creative thinking and imagination. It is the promotion of ‘free build’ stimulating creative inspiration. Visitors are encouraged to collect the Lego bricks and build anything they want, and there is the opportunity to buy their creation at the end of the experience.
The Lego Imagination Factory experience will be at: Camp Bestival 1st-3rd August; Bristol International Balloon Fiesta 7th-10th August; CarFest South 22nd-24th August; The Big Feastival 29th-31st August; Warwick Castle 5th-7th September; Legoland Windsor from 21st July-end of season.
Lego Friends Star Maker experience introduces girls to the world of Heartlake City. Build with the Lego Friends at their own personalised build stations and then enter the green room screen photography studio where girls can pose alongside their favourite Lego Friend for a take home Star Maker photo. There’s also the Heartlake News Broadcast Station, where girls can and record their own news report on their Star Maker experience.
Lego Friends Star Maker experience will be at: Westfield London 25th-27th July; Bournemouth Town Square 1st-3rd August; Legoland Windsor 7th-10th August; PCUK Championships Cheshire 15th-17th August; Brighton Churchill Square 24th-26th August; Newcastle Metro Centre 29th-31st August.
The Lego Duplo World of Play will be visiting shopping centres and family festivals offering a hands-on building experience for pre-schoolers. Children can use their imaginations to build from a range of Lego Duplo product lines and then see their builds come to life through life size animated projections in the inflatable Lego Duplo Dome.
Lego Duplo World of Play experience will be at: Westfield 25th-27th July; Camp Bestival 1st-3rd August; Lollibop 15th-17th August; Newcastle Metro Centre 29th-31st August.