Licensing News

Argos launches Frozen II toy competition

Published on: November 14th, 2019

Ahead of the launch of the animated movie later this month, Argos is bringing the magic of Frozen II to life.

To mark the release of the highly anticipated Disney Frozen II in cinemas later this month, Argos is launching a new competition which will give avid Frozen fans the chance to win a Frozen II toy bundle – which will be delivered to their door by a real-life reindeer.

Three winners will receive the Frozen II toy bundle worth £60, which includes a Disney Frozen II Elsa Fashion Doll, Disney Frozen II Anna Fashion Doll, Disney Frozen II Musical Snow Wand and Lego Disney Frozen II Olaf Figure play set. Customers can enter the special delivery competition by clicking here up until 23:59 on Tuesday 19th November.

Having already sold over 1m Frozen dolls since the release of the first film, Argos has seen huge demand for associated toy merchandise ahead of the launch of the upcoming sequel, which sees the return of characters including Olaf, Anna, Elsa, Sven and Christoph.

Juliet Ward, head of toy buying at Argos, said: “Since the release of the first film, Frozen toys have flown off the shelves at Argos, and we’re excited to see if Frozen II can prove just as popular. We also know how important it is for customers to be able to receive their purchases when and how they want – especially ahead of Christmas – and so we are delighted to offer lucky customers this particularly festive delivery to celebrate the launch of the highly-anticipated Disney sequel.”

Those who miss out on the special reindeer delivery will still be able to purchase the Frozen II toys from the Argos website using its existing Fast Track delivery service, which covers more than 95% of UK postcodes and costs £3.95.

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