Masha and The Bear is already a successful enterprise across Europe, where the adventures of Masha and The Bear are already a firm favourite. Played out in short episodes of award winning CGI, the storyline creates a hilarious sitcom that is adored by the core audience of 3 to 6 year olds and parents alike. The success of the shows has seen the creation of a licensing powerhouse with 40+ active licensees across Europe and over 400 Masha inspired products in the market place.
With the TV series being successfully adapted for the UK, Masha and The Bear will become a part of Lisle’s portfolio with the team ready to talk with prospective licensees.
Gayle Tarrant from Lisle said: “We are delighted to be working so closely with Ink and Masha and The Bear. The episodes that make up the TV series are truly inspirational, being funny and heart-warming at the same time. We believe that this property is perfect for all manner of sectors and look forward to speaking with prospective partners.”