LICENSING NEWS

Lisle International Licensing takes on The Trash Pack

Published on: 25th May 2012

Moose Toys has announced the appointment of Lisle International Licensing as its merchandising and licensing agent for hit product line The Trash Pack, in the UK and Eire.

Paul Solomon, director of Moose Toys commented: “We are thrilled to be working with Lisle International. The prospects for potential licensees are immense and we have been inundated with calls from potential partners wanting to be part of the growing The Trash Pack phenomenon. We believe that the team at Lisle is the perfect match for us to strategically develop the licensing program in the UK and Eire for a late 2012 launch.”

Colin Lise, managing partner at Lisle International, added: “We are extremely excited to be an integral part of what we believe will be an incredibly successful merchandise programme. The Trash Pack is a fun toy brand that has not only achieved tremendous success but will also lend itself perfectly to many other licensed products.”

The Trash Pack is a collection of mini figures based on items you might find in your own rubbish bin. Kids across the globe have embraced the brand and characters such as Mouldy Milk, Rancid Roach and Putrid Pizza.

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