Maps Toys has launched new game Balanstix in the UK and is celebrating after the product scooped a National Parenting Seal of Approval from the The National Parenting Centre in the US.
Dirk Kiefer, MD at Maps Toys, commented: “Balanstix is just the latest award-winning toy in our portfolio and we recognised straight away how addictive this game is. We are looking to replicate the products success in the UK by backing it with a comprehensive marketing and PR campaign which will focus on getting the product in the hands of not just children but big kids too. We are rolling out a brand awareness campaign across universities and colleges as it’s a brilliant game to challenge your mates to.”
The game tests players’ balance, with children balancing a pole on the palm of their hand or finger. It comes with a bag for easy transportation.
For further information, contact Maps Toys on 01483 776 006.