Mattel took the opportunity to give back and bring play into children’s homes as part of the company Global Gift of Play initiative.
This week Mattel has delivered a lorry load of toys to its local Salvation Army in Slough for the organisation’s Christmas Present Appeal, which helps bring joy to families who are struggling to give toys to their children this Christmas. Mattel, whose UK office is based in Slough, took the opportunity to give back as part of a company-wide Global Gift of Play initiative.
The toys were delivered to the local Salvation Army and will be distributed to families in time for Christmas. Mattel is delighted to offer its help and support by delivering over 1,000 toys, which included a selection of Barbie, Fisher-Price, Hot Wheels and Thomas & Friends items, suitable for children of all ages.
Michael Hick, vice president and country manager, UK and Ireland, Mattel, commented: “We are delighted to be supporting the Salvation Army Christmas Present Appeal again this year. With so many local services being cut, helping to support local charities and local families at this time of year is very important to the team. We are proud to give back to the communities where we work and bring a smile to children’s faces this Christmas.”
The company says it is proud to create meaningful play experiences for children in need, through toy donations and annual volunteer events with its global non-profit partners.
The Salvation Army is collecting toys for children around the UK who would not otherwise have a present to open on Christmas Day. For details of how you can help, visit the website here.