Mattel unveils Barbie Cutie Reveal

Published on: 1st March 2022

Available now, each Barbie Cutie Reveal doll contains 10 surprises to discover, with plush animal friends and fashions part of the unboxing experience.

The Barbie brand says it is launching ‘the cutest unboxing experience ever’ with the new Barbie Cutie Reveal range, an exciting new evolution of its popular Reveal segment.

With a total of 10 surprises in each package, the Barbie Cutie Reveal dolls offer unboxing fun with soft, plush animal friends and fashions as well as a host of surprises and transformations to discover. Series 1 includes a bunny, kitten, puppy and panda, all accompanied by four bags containing fun surprises.

The new range offers the engaging reveal element kids love while also providing exciting transformative play. Kids remove the animal costume to find a Barbie doll with long hair and twinkle-shine details, then open the surprise bags to find shimmery clothes, accessories, a sponge-comb and a matching mini pet. They can then dress and accessorise Barbie. The costume top reverses to become a super-soft fleece jacket with a cute fashion print, and the costume head turns into a pet bed. The surprises continue as animal face paint appears on the Barbie doll’s face, and her pet friend ‘opens and closes’ its eyes.

The range is available now.

For more information, contact Mattel on 01628 500 000 or visit



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