Mega Brands launches new construction app

Published on: 23rd July 2012

Mega Brands has launched its free mobile app, Mega Bloks First Builders Let’s Build!

The app features block by block animated instructions for a selection of over 20 block models including colourful animals, boats, vehicles and more.

With visuals and sound effects, Mega Bloks First Builders Let’s Build! app encourages learning through building, and promotes the development of fine motor skills in children aged one year plus.

Vic Bertrand, chief innovation officer at Mega Brands, said: “Touch technology via smartphones and tablets is becoming more common in our everyday lives and is giving us new ways of extending our play experience. Our new app provides ideas for Mega Bloks creations that parents and toddlers can build together, stimulating creativity and encouraging interactive quality time for families.”

Parents will also be able to share their children’s creations with their family and friends through the app via email, Facebook and Twitter.

The app is now available in five languages, English, French, Spanish, Italian and German, and is free to download for iPhones, iPod Touch and iPads.



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