Mookie says it will continue to maintain all business relationships and fulfil all existing orders and will be investing heavily in marketing and PR to support and grow the TP Toys brand.
Guy Orr, Director, at Mookie Toys, said “We’re delighted to have bought TP Toys and will be investing in building the brand and making it stronger. I’m sure it will prove to be an asset and a great success. I am very excited at this new venture and we look forward to growing the business and expanding the range.”
A statement from Mookie said: “The TP Toys brand has an exciting range of educational and outdoor toys, which keep children active and entertained outdoors. The product portfolio ranges from wooden climbing frames through to trampolines, play pools and sandpits.
“TP Toys has been creating toys for over 50 years and Mookie is delighted that it will be able to continue with its toy development in the future.
“The acquisition of TP Toys gives Mookie the edge in the outdoor sector of the UK & Irish market and Mookie will continue to grow the business, develop and introduce new products to the TP brand. Mookie is confident that the range of climbing frames, swings, trampolines and outdoor toys will perfectly complement the existing Mookie portfolio and its ethos of promoting fun and healthy active play.”
Mookie will be showcasing some of the TP Toys range alongside the current Mookie products at the forthcoming Toy Fair at Olympia.