LICENSING NEWS

Moonbug Entertaintment expands CoComelon reach on Cartoonito

Published on: 18th March 2022

The multi-territory linear deal will see 170 episodes of CoComelon become available on WarnerMedia’s Cartoonito channel across EMEA.

Moonbug Entertainment’s CoComelon pre-school brand will reach more children across EMEA after the company expanded its partnership with WarnerMedia to air the show on Cartoonito in over 115 countries.

Moonbug’s first ever multi-territory linear deal will bolster the kids’ brand’s global accessibility and build on the existing partnership in the UK where CoComelon launched on Cartoonito in April 2021. The extended partnership will feature the rollout of 170 CoComelon episodes on Cartoonito across the EMEA region set for distribution in multiple languages including German, French and Italian.

“This is yet another milestone for Moonbug and CoComelon as we expand not only our reach but our existing partnership with WarnerMedia based on the proven success and demand of the show,” said Nicolas Eglau, managing director EMEA and APAC, Moonbug Entertainment. “This expansion signals a further vote of confidence in digital first content, underscoring its high quality and the trust that Moonbug has built with its globally loved IPs.”

Zia Bales, lead Acquisitions, Partnerships and Coproductions, Kids EMEA, WarnerMedia said: “Pre-school is such an important focus for us and this deal with Moonbug reaffirms our commitment to building our library of trusted brands for this audience.”

CoComelon has become a popular pre-school brand, expanding from the digital world to linear channels and platforms in multiple languages and inspiring a range of licensed toys. The show models positivity and good behaviour and supports pre-schoolers’ learning through music. The main characters JJ and his friends and family share their fun everyday adventures exploring and learning through relatable situations and toe-tapping songs.

For more information on Moonbug, visit www.moonbug.com.

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