LICENSING NEWS

Moonbug launches CoComelon spin-off It’s Cody Time

Published on: 12th May 2022

The channel, which will centre on Cody and his family, is the first ever spin-off from hit pre-school show CoComelon.

Moonbug Entertainment has launched It’s Cody Time, CoComelon’s first-ever spin-off channel featuring Cody Green and his family. The musical pre-school series debuted on YouTube yesterday (11th May) with two special episodes, Cody’s Spy Song and I’m going to be a Big Brother, to be followed by a new episode each Wednesday.

Since his debut on CoComelon in 2019, Cody has grown from being JJ’s classmate, to next-door neighbour, to best friend, and now he has his own channel. Similar to CoComelon’s common themes of childhood fun and celebrating big moments for little kids, It’s Cody Time will include nursery rhymes as well as original songs. The initial story arc will focus on pregnancy, becoming a big brother and the joys of family, and will aim to help children learn through relatable situations and to prepare them for big-sibling responsibilities and expectations.

“Cody’s been a fan favourite of our global audience for years. We’re excited to launch It’s Cody Time and give fans a chance to get to know Cody and his family a bit better,” said Patrick Reese, general manager, CoComelon at Moonbug Entertainment. “Representation matters, and we want to bring more content with diverse lead characters, inclusive storytelling and aspirational role modelling to children around the world.”

Cody’s parents feature prominently in the show and play an important part in plot themes. The family, also known as The Greens, come from diverse backgrounds: Cody’s father, Kwame, is a chef from Jamaican and Ghanian descent, while his mum, Toni, is African American and works full-time as a paediatrician.

CoComelon, which has proved to be a strong pre-school licence in the toy sector, is the most-watched kids brand on YouTube globally, generating over 3.3b average monthly views and has over 135m YouTube subscribers. In 2021, videos centred on Cody garnered over 91m watch hours. The brand has become a perennial leader on major streaming platforms like Amazon, Spotify, Apple Music, Roku and Netflix, where it set the record for 120 consecutive days in the Top 10 ‘Most Watched TV Shows.’

Click here to watch It’s Cody Time, now available for free on YouTube.

 

RECENT ARTICLES

Hornby welcomes Frasers Group as strategic shareholder

Toymaster looks forward to busy May Show

British businesses facing delays after Red Sea attacks

Friday Blog

Do the right thing … it’s the Friday Blog!

Moonbug and IMC announce strategic partnership

Check out the latest roles added to Toy World’s recruitment section

Heathside Trading signs licence agreement with Molang

Hey Hugo welcomes Richard Hawkins as Sales director

Get involved in Toy World’s April Pocket Money & Collectibles feature

All About Games celebrates third anniversary