Hundreds of Moshi Monster fans descended on the toy section of Ramsdens Discount Department Store, where 380 of the 500 free packs were given away in the first 45 minutes. By 10.30am, staff at the store were forced to start turning away disappointed readers, as every single one had been snapped up.
Linda Wardle, manager of the toy department, said: “The popularity of this giveaway has been overwhelming. It has been brilliant, with people queuing down the stairs of the toy department hoping to receive their Moshi Monsters. They are one of the most popular toys around and children just love them. They will have a new series out in September and children can also play online with them. I think fans found it exciting because we put the toys in bags so they couldn’t see what monsters they received. They were feeling the toys trying to work out which ones they got.”
Melanie Nurse, of Healing, collected the vouchers for her two sons, Daniel and Callum, and they were one of the last few to receive the free pack.
Melanie said: “We have been collecting the vouchers from the Telegraph and even raided their grandad’s recycling box for more. The offer is great and we come to Ramsdens regularly to look at the toys which they have to offer. My sons are real big fans and they have the Moshi Monster cuddly toys and sticker books. They would have been gutted if we didn’t get here in time and receive the free pack!