Newcomers take advantage of huge potential at the Spielwarenmesse

Published on: 24th October 2018

The Spielwarenmesse’s New Exhibitor Centre (NEC) gives companies problem-free access to the exhibition world.

Celebrating its 70th anniversary next year, the toy fair opens its doors in Nuremberg from 30th January to 3rd February 2019. With more than 2,900 international exhibitors and around 71,000 buyers and retailers from over 125 nations, it is one of the most important industry events of the year. It also has great appeal for new companies, not least because Spielwarenmesse eG supports first-time exhibitors with an attractive exhibition package. The companies benefit hugely from the pavilion which is widely appreciated by trade visitors who see the NEC in Hall 3A as a valuable destination in their search for inspiration and new ideas.

The New Exhibitor Centre is in high demand. Nearly 40 companies from 19 countries have already booked a stand there. The exhibitors receive a Ready-To-Go Package, made available by Spielwarenmesse eG at particularly attractive rates. The package comprises a 6m² fully equipped stand, including free WiFi. The participants also benefit from additional exposure, e.g. an entry in the print and online catalogue highlighted by the “New” button.

Ernst Kick, CEO of Spielwarenmesse eG, commented: “Trade fairs unlock huge business potential. We want the event to be a success for our first-time exhibitors and we want them to go away with positive memories. That’s why we’re happy to give them a helping hand as they enter the exhibition world.”

Further information on the New Exhibitor Centre, the terms & conditions and the registration form can be found online at


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