NEWS

Coalville Heritage Society launches The Many Faces of Palitoy exhibition

Published on: 9th October 2019

The free Cascelloid and Palitoy exhibition will feature 100 toys for 100 years and the story of Palitoy will be told through a selection of iconic toys. 

The Many Faces of Palitoy exhibition, which celebrates 100 years of Cascelloid and Palitoy, opens on the 12th October and runs until the 10th November. It will be located at the old Palitoy factory on Jackson Street, Coalville which is now the Heartwood Conference Centre, Rothley House. The exhibition is open  10.00am – 4.30pm during this period with free admission.

The Cascelloid and Palitoy exhibition will feature 100 toys for a 100 years and the story of Palitoy will be told through a selection of iconic toys including pre and post war dolls, Girl’s World, Tiny Tears, Care Bears, Action Man and hobby ‘toys’ such as Mainline Railways.

The free exhibition will include how the company was established, the growth and popularity of each of the toys plus historical dolls and toys from the 1920s up to when production stopped in 1985. There will also be a chance for visitors to hear some of the key people at Palitoy telling their story of the work they did, as well as an activity area for children to play with modern representations of the historic toys.

Stuart Warburton, curator, said: “This is a major exhibition telling the story of Palitoy and what more of a fitting place to tell that story than at the factory site where the dreams and magic was created. The starting point was a 100 toys for a 100 years, showing the variety and types of playthings which came out of Palitoy. The exhibition is grateful to Leicestershire County Council Museums Service for access to their extensive Palitoy collection. The exhibition will also include important toys from private collectors, which will include the very first doll ‘Diddums’ – an early example of a popular children’s book character licensed from the illustrator Mabel Lucy Atwell in the 1920s. The exhibition is part of the Many Faces of Palitoy project which the National Lottery Heritage fund has supported through a grant to celebrate the heritage of Palitoy.”

The free exhibition opens from the 12th October until 10th November. For further information click here.

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