Jakks unveils new Lego Batman costumes at movie screening

Published on: January 31st, 2017

The company has global rights for the dress-up category.

batman480A weekend gala preview screening of the new Lego Batman movie at the Empire Cinema in Leicester Square saw Jakks unveil its range of costumes based on characters from the film.

Arranged for the blogging and influencer community, Batman and Batgirl are now both available in three sizes across three price brackets. The costumes come either boxed for shelf display or bagged with a hanger.

Jakks’ UK senior marketing director, Ken Goodisson commented: “The Lego Batman range has just launched in the UK and it is already off to a flying start. Indeed, our entire Lego Dress range is performing well across the board. Disguise is really starting to establish a foothold in the UK dress-up market.”

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