The initiative will support the January 2018 launch of its new collectible range, SuperZings – Rivals of Kaboom!
The new initiative has been designed for Year One classes, specifically to turn the popular Show & Tell classroom moment into a much bigger and more engaging experience for five and six-year-olds across the UK, with the help of the new SuperZings characters.
An initial wave of 200 schools will receive a free pack containing everything they need to create memorable Show & Tell moments in their classrooms.
Ben Harper, Magic Box Toys International, explains: “Working with Playtime PR, we wanted to find a fun yet meaningful and authentic way of bringing the SuperZings into the classroom. From our conversations with teachers at UK primary schools, we know that Show & Tell is a fantastic way for children to develop self-expression, confidence, and speaking skills in front of their peers.”
Every child at participating schools will also have the chance to design a SuperZings Show & Tell Super Hero eye mask – there are SuperZings prizes up for grabs and one child will also win £500 for their school.
Schools are now being recruited to the initiative at www.superzingsschools.co.uk and packs will be delivered to successful applicants in January to coincide with SuperZings hitting UK shelves.