The new multi-character magazine is aimed at girls aged 4-9.
Mixit will encompass a selection of the most prominent brands of the moment, including Powerpuff Girls, Glimmies, Shopkins Shoppies, L.O.L. Surprise!, DC Super Hero Girls, Lego Friends, Little Live Pets, Molang and Masha and the Bear. In addition, it will include exclusive content from top YouTube vloggers Emily Tube and Creative Celeste.
Mixit will feature fun things to make and do, posters, quizzes, stories and games, and will include a branded cover gift and bound-in interactive stickers with every issue. Published by DJ Murphy, the launch issue will feature a Puppy in my Pocket nail set, as well as trading cards from Beauty and the Beast, and Shopkins. The magazine will be priced at £3.65.