Agency announces appointment of Rebecca Morris as senior account executive.
Recently celebrating 25 years in the toy and game industry, Norton PR is ringing the changes with a corporate re-brand initiative, team expansion plus the recently announced creation of a dedicated creative marketing and digital team.
Rebecca Morris is joining the agency to work across clients including Warner Bros Consumer Products, Lego Direct to Consumer (D2C), Jakks Pacific and new business acquisitions, bringing with her a wealth of experience across FMCG, journalism and B2B PR. With a background in working across digital communications platforms and training in social media best practice, and as a skilled communicator and writer, she is set to be an asset to the growing Norton PR team.
Emma Arthur, director at Norton PR, commented: “Norton PR is challenging the way PR is traditionally managed and implemented. The industry can benefit hugely from working with agencies that offer a balance of expertise across digital, social, experiential and retail activation PR. By actively sourcing and nurturing talent with diverse industry and lifestyle brand PR backgrounds we can offer clients a varied skill set designed to best suit their individual campaign requirements. Rebecca brings with her a digital, social and journalist background to further enhance our expanding team.”