On the back of the latest trailer for the Disney movie, Cartamundi is seeing sales of its games skyrocket at retail.

The new trailer features Anna, Elsa Olaf and Kristoff playing charades, which marks an important turning point in the new film.

Cartamundi has launched a Charades Card Game and Charades Board Game with beautiful 3D figurine movers. The company has even had requests for product from the film’s producers.

“Seeing the incredible uplift from the latest trailer fills us with confidence and slight nervousness,” commented Dan King, GM Cartamundi UK. “With excitement so high, I hope we have enough stock to meet demand following the release of the movie.”

You can read more about Cartamundi’s range in this month’s November issue of Toy World, which features an in-depth look at the new Frozen II film and the licensed products on offer.