Carousel will oversee consumer and corporate PR for the retailer’s UK stores and TheToyShop.com.

The Entertainer, the fastest-growing, family-owned high street toy retailer in the UK, has appointed Carousel PR to manage its consumer and corporate public relations, supporting its 171 stores across the country and successful online platform TheToyShop.com.

The brief comes at an exciting time for The Entertainer, as the business continues to build its brand and high street presence, opening new stores across the country.

Gawen Higgins, managing director at Carousel PR, commented: “We’re really excited to start work with The Entertainer. The brief is really well suited to the business thanks to our vast experience within The Entertainer’s key sectors, and we look forward to becoming an extension of the team to achieve its PR objectives.”

Katie Gritt of The Entertainer added: “We’re delighted to be working with Carousel PR. Their experience and understanding of our brief and our brand speaks volumes. We look forward to a successful business relationship and the support of the Carousel team as The Entertainer continues to grow.”