Monster High The Movie was the top kids and family movie on Paramount+ during Its launch week, reaching more than 4m viewers on Nickelodeon.
Following the success of Monster High The Movie, Nickelodeon and Mattel Television have announced a sequel to the live-action movie musical. Based on the iconic Mattel franchise about the children of famous monsters and creatures, the feature-length TV movie will begin production in January in Vancouver, Canada, and will air on Nickelodeon and stream on Paramount+ in 2023.
The first live-action movie for the franchise, Monster High The Movie, premiered on Nickelodeon and Paramount+ on 6th October, reaching more than 4m viewers across its launch weekend on linear (Nickelodeon, Nick at Nite, Nicktoons and TeenNick). In Live +3, the linear simulcast posted impressive triple-digit increases, up more than +100% with Kids 6-11, and scored double-digit increases with total viewers (+45%).
Mattel first introduced Monster High in 2010. The franchise seeks to foster a more accepting world where everyone is proud to be their authentic self.
“We are ecstatic to tell the monstrous next chapter of this beloved franchise to our audience,” said Zack Olin and Shauna Phelan, co-heads of Nickelodeon & Awesomeness Live-Action. “Monster High’s message of embracing one’s unique self is as important as ever and we look forward to expanding the stories of these fan-favourite characters.”
Monster High The Movie follows Clawdeen Wolf (Miia Harris) as she arrives at Monster High with a dark secret. With the help of her friends Draculaura (Nayah Damasen) and Frankie Stein (Ceci Balagot), she is able to embrace her true monster heart and save the school from total destruction.
Todd Holland will return as director and executive producer. Fred Soulie, senior vice president and general manager of Mattel Television, Phil Breman, vice president of Live Action Development at Mattel and Adam Bonnett will also return as executive producers. The sequel screenplay is being written by Matt and Billy Eddy with story by Todd Holland, Matt Eddy and Billy Eddy.
A new Monster High animated series is also set to premiere in the US on Friday 28th October at 7pm (ET/PT) on Nickelodeon, and later in the year in the UK.