Obituary: Michael Seary

Published on: 12th June 2015

Michael Seary passed away on Saturday 6th June after a short illness.

michael-wordpressMichael joined the family firm W J Brown Toys in 1950 where he stayed until his retirement in 1995. In retirement, he still kept a keen interest in the business, which is known today as Peterkin.

W J Brown Toys, known as Browns, was formed by Michael’s father, Walter Jack Seary, in the mid-1940s. The company became a large toy wholesaler covering the whole of the UK and had a strong connection with independent toy retailers. Michael was responsible for changing Browns from a wholesaler to a distributer and importer.

The company made several acquisitions, one of which was Peterkin. Browns changed its name to Peterkin in the 1990s and is still going strong today with offices in Leicester and Hong Kong.

In the 1960s and 70s, Michael was the chairman of the Toy Wholesaler Association, sharing the role with Paul Caspari from Robenau.

Michael was a keen rugby player and enjoyed playing golf. He loved flying and got his private pilot’s licence and bought his own Beagle Pup aeroplane.

Michael made many lasting friendships in the toy trade and was known as a trusting and honourable gentleman. He leaves behind his wife Anne, his sons Nigel, Richard and Peter and his six grandchildren.

The funeral will take place on Friday 26th June at 11am at St. Marys Church, Ashby Folville, nr. Melton Mowbray, Leicestershire, LE14 2TE. It will be followed by refreshments at the local village hall. Donations can be made to the Alzheimer’s Society.


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