The site – which is now live and trading at www.onbuy.co.uk – sold an £18.99 children’s magic set through trader Zizy Limited as it briefly opened up its checkouts for a live trial on Saturday, December 7.
The test was kept secret and was not intended to result in any sales to the public, but the successful purchase proved the site was working.
Sellers offering thousands of product lines have signed up to trade through the site, offering goods ranging from toys, games and electrical goods to homeware, outdoor equipment and camping.
After the successful test, OnBuy officially opened its checkouts on Friday (December 13) and is now gradually bringing sellers online, making more products available for sale every day.
Cas Paton, managing director of OnCommerce and creator of OnBuy, said the checkout trial was a crucial test ahead of the site’s launch to consumers. “This was just one of the stages we needed to get through to make sure OnBuy is ready for the masses,” he said. “Making the time to quietly do this was quite difficult. We’ve been under the public gaze for quite some time now, and finding the right moment to test the checkout was so very important. The purpose of the test was not to make a sale but we’re delighted that someone will get a magic set for Christmas thanks to OnBuy’s first-ever customer.”
OnBuy plans to offer millions of products from major brands to independent retailers and to roll out distinctive platform developments by mid-2014.
Interested vendors can visit www.onbuy.co.uk and fill in a short registration form. From this point, sellers are allocated a dedicated account manager who will make sure that trading through the site goes smoothly.
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