The brand has seen its fan base extend to include a new generation of tech-savvy pre-schoolers.
Whilst also enjoying success across digital platforms, Rosie continues to be a staple in the schedules of traditional broadcast partners, highlighted by the recent completion of a fourth series.
With 104 x 11’ episodes, co-produced by JCC, licensor V&S Entertainment is able to draw on a pool of animation, which sits alongside exclusive web-only content.
Vickie Corner, managing director at V&S Entertainment, comments: “We’re delighted to see how Rosie’s popularity continues to grow both on TV and online; demonstrating her versatility as a brand. Offering children the opportunity to access their favourite Rosie videos on demand is an important part of developing the brand and the significant numbers we are seeing are a testament to the fun and educational ethos we try to instil in everything that is ‘Rosie’.”
Official Everything’s Rosie YouTube channels launched in 2014 with English, Spanish and Latin American. These were swiftly followed by Arabic, Hebrew, Turkish and Serbian, with more in the pipeline. Rosie airs in over 170 countries including amongst others, CBeebies (UK), Clan TVE & Canal Panda (Spain), RAI (Italy), Karusel (Russia), V-me (US), ETV (South Africa).