Panini unveils exclusive Tour de France Stickers and Cards collection

Published on: 24th July 2020

The new collection from Panini will hit UK shelves on 6th August 2020. 

Panini Tour De France

Panini has announced the upcoming launch of a new collection for the renowned Tour de France event, which runs in 2020 from 29th August – 20th September. With the cancellation or postponement of so many sporting events this year, fans will be as excited as ever for this year’s race.

The collection features a 64-page album which is packed with information about the teams and competitors taking part in the summer event. The stickers and cards feature bikes, shirts and key locations for the race. There are 384 stickers to collect, including 32 special stickers. There are also 44 cards for collectors to keep a look out for, which can be kept in a specially-designed card holder.

The brand new collection will hit UK shelves and Panini’s online store on 6th August 2020. To support the launch of the exclusive 2020 Tour de France Stickers and Cards Official Collection, there will be free album sampling with WHSmith and a social media campaign across Panini’s social channels. Panini will also be working closely with the organisers of the Tour de France to engage with the cycling community across the UK and Eire.

Visit for more information.


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