NEWS

Parragon celebrates 2017 award wins

Published on: 20th December 2017

Parragon transitions into its 30th Anniversary year with a plethora of both consumer and industry awards across its licensed and own IP ranges.

Parragon is ending the year on a high note after accumulating numerous accolades from the Junior Design Awards, Independent Toy Awards, Licensing Awards, MadeForMums Awards, and Dad’s Choice Awards.

Now in its ninth year running, the Independent Toy Awards give more than 900 of the UK’s independent toy retailers the chance to vote for the best products across each category and the toys they believe parents will be buying this Christmas.

Three of Parragon’s products received huge critical acclaim at this year’s awards, winning Gold for its Factivity Solar System Activity Kit in the Educational category; Silver for its Paw Patrol Pawfect Activity Case in the Children’s Gifts category, and Commended for its My Little Pony 3D Jigsaw Tin in the Jigsaws & Puzzles category. Factivity Solar System Activity Kit received an additional accolade from the Dad’s Choice Awards, being selected as the winning product also in the Educational category.

Kirsty Bradbury, group sales & marketing director from Parragon, commented: “2017 has been an award-winning year for Parragon. Achieving recognition both from within the industry and, even more importantly, the wider public, for our continued investment in developing innovative, engaging and high quality products that both entertain and educate is a real honour. As a company we are making major strides in our ongoing commitment to developing our own IP lines plus working with character licences to develop products that both reflect and enhance our company offering. We are very much looking forward to 2018 and celebrating new licence introductions and product launches.”

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