The Foundation has received over 30 pallets of toys, donated by generous exhibitors at the closing of last year’s event.
When the 2018 Spielwarenmesse drew to a close in February, around 800 exhibitors donated their toys to the Peter Maffey Foundation. The donations amounted to more than 30 pallets of toys, which were packed by hard-working helpers and shipped to various charities around Germany. At an official presentation which took place on 26th July, the Peter Maffay Foundation – established by famous German musician of the same name – accepted the donations on behalf of the many projects benefiting from the campaign.
Known as Gut Dietlhofen, Peter’s recently opened estate, where the presentation took place, provides disadvantaged and traumatised children with a much-needed escape. They learn about farming, they handle animals and take part in running the estate. Experiencing nature is a central concept of the Peter Maffay Foundation, which helps more than 1,300 children and adolescents every year by offering therapy-based breaks.
This was the first time that the Foundation had taken part in the Spielwarenmesse. The campaign was hugely successful, with a wide selection of toys being collected.
Peter commented: “We would like to say a huge thank you to all the exhibitors and the team at the Spielwarenmesse. We’re thrilled to receive toys that will bring joy to so many children and help them regain their confidence.”
The products donated by the toy companies will benefit a host of charitable organisations. Local institutions in and around Nuremberg – the home of the trade fair – and 30 SOS Children’s Villages across Germany were once again included in the campaign.
The 70th Spielwarenmesse will take place in Nuremberg from 30th January to 3rd February 2019.