NEWS

Pokémon signs licensing deals ahead of BLE

Published on: 11th October 2016

The company has announced four new deals to extend its reach in France.

pikachu480The signings include a deal with Ravensburger for puzzles, which is set to launch two kids’ Pokémon puzzles this autumn, with additional lines planned for 2017.

The latest signings add to the growing slate of new European licensees, and complement The Pokémon Company International’s existing range of products already in the market throughout the continent.

Mathieu Galante, senior market development manager for The Pokémon Company International, said: “The momentum behind Pokémon’s 20th year is showing little sign of letting up, and the brand continues to go from strength to strength as it delights and engages loyal fans of all ages. This collection of fantastic new licensing deals, with best-in-class partners, further strengthens Pokémon’s consumer products programme in France and Europe, and bodes extremely well for continued success into 2017.”

RECENT ARTICLES

Amazon under renewed fire over destruction of unsold stock

All UK Disney Stores except flagship rumoured to be closing

UK retail supply chain needs more drivers and warehouses

Kidicraft welcomes Katy Greenwood as company expands

Lego brings multiplayer to Lego Super Mario with addition of Lego Luigi

BargainMax logo

Bargain Max launches discount referral scheme

Halilit bolsters sales team with addition of Stephanie Malinowski

IMC launches OTT platform combining content with eCommerce

Exploding Kittens unveils its first licensed game, Exploding Minions

Germany’s 468 SPAC to acquire Boxine, the company behind the Tonies brand