LICENSING NEWS

Posh Paws signs deal for Pirata and Capitano

Published on: 15th October 2018

Posh Paws has confirmed it’s the official plush partner for Pirata and Capitano across all of EMEA, Australia and New Zealand.

The deal was brokered by Licensing Link Europe.

The brand new animated pre-school TV series, currently successfully airing on Channel 5’s Milkshake!, follows Pirata and her best friend Capitano as they embark on exciting adventures sailing The Great Sea, along with their faithful crew.

The Posh Paws product line will be available in autumn 2019, including  plush, feature plush and baby and nursery products.

Laura Bull, marketing manager at Posh Paws International, commented: “Pirata and Capitano will be a fun pre-school range that will appeal to the already loyal fan base of the new show. The programme and its CGI characters are colourful and cute and lend themselves perfectly to a premium plush collection.”

Laurence Papon, the head of licensing and video of Millimages, added: “Selecting the right plush partner was essential for Pirata and Capitano. In Posh Paws, we know that developing premium quality products that are true to the property’s characteristics will always be top priority. We are very excited to see the first products on shelf in 2019.”

For more information call Posh Paws on 01268 567317.

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