Family-owned novelty childrenswear and clothing specialist Global Solutions for Clothing has drafted in PR support for its Pretend to Bee brand.
Bertelli Communications will begin work from April promoting new licensed ranges via B2B and B2C channels. Pretend to Bee is known for children’s clothing with over 100 costumes within its portfolio. The range is expanding rapidly and will now include licensed costumes aimed at babies and young children.
Harrison Palmer, director of sales and marketing at GSC, commented: “We have established the Pretend to Bee brand within the children’s dress up sector over the last few years and this has allowed us to introduce some exciting new licensed collections which we will announce soon. We brought in Bertelli Comms because they demonstrated a knowledge of our business as well as experience in promoting successful licensed products. We look forward to growing our brand awareness throughout 2015 and beyond.”