Qualatex launches spate of on-trend new products

Published on: 13th August 2018

This month sees the release of the latest collection of new shapes, foil and latex balloons from Qualatex.

Key to the new collection are the eye-catching Llama designs, including the 45” Lovable Llama shape balloon. This new shape is perfect for birthday parties or for welcoming a new baby, but also lends itself perfectly to eye-catching retail window and in-store displays. Completing the range are the Hello Baby Llama and Birthday Llama 18” Microfoil balloons and two choices of assorted Llama latex balloon packs.

Qualatex has added to its baby collection with the addition of giant pink, blue and black Oh Baby balloons. With the Gender-Reveal trend in full swing, the black balloon can be filled with pink or blue mini balloons, then popped by parents-to-be, to find out or announce their baby’s gender.

Following the popularity of the original Question Marks 3ft gender reveal balloon, which has featured in many celebrity announcements including Kate Hudson, Qualatex has also added a smaller 16” version to the collection.

The Baby range has been further expanded by adding the Welcome Baby Hot Air Balloon shapes in blue and pink. Complementing these are the Baby Boy and Girl 18” Banner & Dots Microfoil balloons alongside three assorted Hot Air Balloon latex packs.

Other highlights include the Smiley faces latex range, police and fire department themes, and a Happy Anniversary 18” Microfoil balloon to add to the popular Gold Dots range.

Julie Dommett, head of marketing for Pioneer Europe, commented: “We’re really proud of our latest collection and we’re certain it’s are going to be hugely popular across our customer base. We’re constantly striving to offer our customers the latest on-trend themes and I’m sure that all these ranges will be very greatly received by our retailers and consumers alike.”


Wow! Stuff welcomes new hires as distribution expands

Wilton Bradley unveils 10th anniversary range for Xootz

Heathside’s Khadou brand signs licensing deal for Godzilla

Exclusive: Precise TV launches in-app gaming advertising

Trends UK to distribute Original Stomp Rocket

Exclusive: Circana’s December insights

Gibsons Games achieves B Corp certification

Friday Blog

Money’s too tight to mention … it’s the Friday Blog!

TV coverage continues to showcase toys in run-up to Christmas

Panini Premier League Official Sticker Collection 2024 hits retail