An interactive Miffy designed to help children learn about the body is making its UK debut at Toy Fair.
Rainbow Designs’ Sensory Miffy is a pre-school toy based on the character featured in the successful Tiny Pop series ‘Miffy’s Adventures Big and Small’.
Pre-schoolers touch Sensory Miffy’s hand, foot, tummy, ear, mouth, eye or head and Miffy will name the body part that’s been pressed.
Sensory Miffy also plays the theme tune from the CGI-animated Miffy series when the button on her dress is pressed.
Anthony Temple, Rainbow Designs’ managing director said: “Sensory Miffy is a fantastic pre-school product which plays to two strengths, Miffy’s enduring appeal as a pre-school character and the popularity of Tiny Pop’s Miffy series.”
He added: “We’re delighted to be launching Sensory Miffy at this year’s Toy Fair and we’re confident that retailers, parents and children alike will love this innovative and educational toy.”