The re:creation management team collected an award from Razor during New York Toy Fair after being named its International Distributor of the Year 2014.
Each year Razor recognises achievements and efforts made by its dozens of distributors worldwide. re:creation shared the international distributor accolade with Razor’s Middle Eastern distributor, Red.
re:creation’s marketing director, Jonathan Kirkley, commented: “Razor is an incredible brand and the passion the team has for their industry comes through in a truly innovative range of high performance products. Our Electrify your Ride marketing campaign has driven some incredible results and to be recognised in this way is really the cherry on the cake. We’re celebrating five years as number one in the UK scooter market and we’re starting the year on a real high. We look forward to continuing to build momentum for the brand into spring and beyond.”
re:creation ended 2014 +11% and its Razor portfolio contributed to this with a powerful performance – up 14% year on year. The company will TV advertise electric scooters for the first time in spring and continue to build on the Electrify your Ride campaign throughout the year.