NEWS

Re:creation signs sponsorship deal with Cartoon Network

Published on: 27th July 2018

The campaign sees Razor featured as a sponsor for the channel’s Sun’s Out, Fun’s Out segment, weekdays from 4-6pm.

With children now enjoying summer holidays away from school, Re:creation has put key Razor products front and centre with a sponsorship deal signed with Cartoon Network.

The campaign, which began this week, sees Razor featured as sponsor for the channel’s Sun’s Out, Fun’s Out segment weekdays from 4-6pm throughout the summer break.

Re:creation senior brand manager, Katy Fletcher, commented: “We’ve worked with the fantastically creative team at Cartoon Network to develop idents that showcase Razor’s new Turbo Jetts and the ever popular Crazy Cart Shift at their very best. With time off and the fantastic weather we’re experiencing, there is no better time to push awareness of the Razor brand. The channel is a perfect fit for Razor, and this exciting partnership sets the tone for a second half packed with high profile marketing activity for this aspirational brand.”

The broadcast activity will be complemented with a digital campaign in conjunction with Cartoon Network.

RECENT ARTICLES

Strong Hobbycraft profits lead to three new stores

Top Gun: Maverick breaks $1b barrier at box office

Retailers warn that online sales tax will damage small businesses

Moose Toys’ team raises money for children’s hospice in Rainbow Run

Get involved in the August issue of Toy World

Rising cost of living sees retail footfall slump

Melton Toys closes after 12 years in business

Eolo Toys launches Supermasked Stretch Tech Figures

Good weather window results in early start for Light Fund Charity Swim

Hey Duggee set for first live UK tour