LICENSING NEWS

Redan Publishing to launch Boj magazine

Published on: 6th October 2015

Redan Publishing will release its first dedicated Boj magazine, Boj Bag O-Fun, in early 2016.

boj-480The company already licences Boj for its best-selling multi-character titles, Fun To Learn Friends and Fun To Learn Favourites.

Julie Jones, joint managing director at Redan, commented: “We’re delighted to be publishing a Fun To Learn Boj Bag-O-Fun special. Since we started including Boj in our multi character magazines, it’s become clear that not only is the brand a joy to work with, but it’s also proving very popular with our readers. His strong, distinctive style and his inspirational ideas for making, baking, drawing, creating, crafting and recycling lend themselves very well to a magazine special. Boj Bag O-Fun will include a story and activity magazine, colouring book, card activity and a Boj figurine, so we expect it to fly off the shelves.”

Boj Bag O-Fun magazine, including Boj gifts, will be available from leading supermarkets from 11th February.

RECENT ARTICLES

Friday Blog

Beyond all expectations…it’s the Friday Blog!

Toy stalwart Dave Howard to retire

Exclusive: A look at Pocket Money and Collectibles

Brainstorm supports school recycling project

Spin Master details an exciting year for Paw Patrol brand

Exploding Kittens is now available on Nintendo Switch

UN and the Smurfs unite to present joint keynote at B&LIS

Moose Toys signs master toy deal for Fall Guys: Ultimate Knockout

Toy Trust launches Around the World in 80 Hours

Toy World welcomes new assistant editor Sam Giltrow