Sabine Dix joins Siso Toys UK

Published on: 12th May 2020

Sabine brings with her a wealth of experience with almost two decades in toy industry sales.

Siso Toys has welcomed Sabine Dix to its growing sales force. Sabine joins the team as senior national account manager this week.

Sabine’s appointment will be instrumental to Siso’s planned growth in the online and grocery channels, whilst also being vital to the support of the business’s national accounts. She brings with her a wealth of experience, with almost two decades in toy industry sales. This includes positions with Spin Master, Tomy, MGA, Trends and most recently with German toy manufacturer Theo Klein.

Speaking of her appointment, Sabine said: “I was very excited when I saw the opportunity arise to join Siso Toys UK. I have long admired the company and its impressive product portfolio that includes a fantastic mix of traditional and on trend toys, both within its own IP and licensed brands. I am thrilled to finally be able to work with such a great team of professionals and can’t wait to get stuck in and help achieve the company’s growth plans.”

Mandy Victory, UK general sales manager at Siso Toys UK added: “Sabine is the perfect addition to the team. We have strong ambitions for the years ahead and her experience will be a great asset in achieving these. I am looking forward to us working together and taking Siso Toys to the next level in the UK.”

For more information please contact Siso Toys UK on or call 07831 100108.


Friday Blog

Innocent until proven guilty …it’s the Friday Blog!

Little Tikes unveils toys based on ‘Let’s Go Cozy Coupe’

Kidicraft bolsters team with two new appointments

Exclusive: embracing Plush

Exclusive: NPD Insight half way through 2022

IMC Toys opens Australian subsidiary

Kids India 2022 to make Indian toy market more accessible

Moonbug announces new content deal with BBC

Toys4You Sutton Coldfield becomes Toymaster member

Lego to stage two-day immersive Mission to Mars event