LICENSING NEWS

Sequin Art strengthens core range

Published on: 19th January 2016

KSG’s brand leader has introduced new designs with its largest number of introductions yet.

sequinar480Sequin Art is strengthening its core range with the introduction of four new Sequin Art Red designs, including Lily Pug and Billy Bulldog. Two more designs have been added to the original Sequin Art range, together with five new designs in the Sequin Art Orange series with pictures such as a birthday cake and a jukebox, making it the largest number of introductions yet.

Two new Sequin Art Craft Teen products have been added, with the aim of satisfying an increasing market. A styled shoe has also joined the 3D range, potentially starting a whole new collectible series.

Also new off the KSG production line is the first item in the Cosmic series with the sun, moon and stars, where fans can create three pictures on these topics which can then be hung together on a ribbon.

2016 sees the arrival of two strong licences into Sequin Art. Building on the success of traditional Paddington comes Movie Paddington, with The Snowman and the Snowdog also predicted to be popular.

Launching in Nuremberg are two designs of Diamond Art and Soy Wax Candles in a Can. The show will also see the launch of Button Art, the Seashells Moulding Kit, as well as the new version of Russian Dolls which have been updated into the Craft Teen range.

There are also new introductions in the Paint by Number series including another Pug and an old fashioned Sweet Shop together with a new comprehensive kit of four flower pictures covering the four seasons.

To find out more, visit KSG at Nuremberg at Hall 4 Stand C16.

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