The company is delighted to see the recent national news coverage of Eric Cowell enjoying its 3-in-1 Glider scooter.
The two year-old was spotted by the Daily Mail with mum, Lauren Silverman, in a Beverly Hills Park mastering his new scooter.
Analei Samaseia, Yvolution’s senior marketing manager, commented: “We’re loving the pictures of young Eric on one of our scooters. His choice of scooter could not be better, as the Glider 3-in-1 is the ideal first wheels for any tot as it helps develop critical coordination and balance. It also aids with building a child’s confidence with its unique Lean to Steer method of steering, wide deck for stability and easy-touch, rear safety brake. We’re also delighted to see young master Cowell donning his safety helmet. This is right on message with our summer scooter safety campaign that we are about to commence with UK nurseries.”