Company continues to strengthen its team with Mandy’s appointment as general sales manager UK & Ireland.

Mandy joins the company from Flair, where she was joint head of sales, having managed a diverse range of customers including toy specialists, grocery, department stores, discounters, wholesalers and independent retailers.

She commented: “I’m so thrilled to be joining Siso Toys UK at such an exciting time for the company as it looks to grow from a start up into a top 10 toy supplier.”

Martin Whitaker, managing director, Siso Toys UK, added: “Mandy brings with her a huge level of experience, most recently from her time at Flair. With her knowledge of the industry and enthusiasm for the business Mandy will enable us to execute our strategy with our retail and licensor partners. I know that she will be an incredible asset to the team as she helps us to grow our business.”

For more information contact Sales@sisotoysuk.com.