Landing in Toys R Us stores nationwide this week, special edition packs will feature a limited edition version of the Magic Choc product, with each Chocolate Model Making Kit centring on the Toys R Us exclusive ‘Legendary’ Chill figure.
Each pack contains a combination of milk, white and dark chocolate, complete with an antibacterial wipe and an exclusive model ideas booklet.
Kieran Murphy, head of marketing, The In Thing, said: “We’re the independent distributor for Skylanders Giants, so it was fantastic to launch our own exclusive with the licence. It’s a crucial Easter period for Magic Choc, so to see the Toys R Us Skylanders Giants exclusive product hit shelves approaching this time, we’re over the moon.”
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