Spielwarenmesse announces official 2019 ToyCocktail

Published on: 7th December 2018

The 15th ToyCocktail chosen is the Pill-toy-rika! from Gasthaus Pillhofer.

For the past 15 years, as part of the ToyCity initiative, Spielwarenmesse has invited Nuremberg’s bars to participate in the ToyCocktail Competition, and to create a cocktail for the international visitors to the trade fair.

This time round it had to be a very special drink, as the Spielwarenmesse is celebrating its 70th anniversary in 2019.

Held on 4th December 2018 at last year’s winning Bar Europa, the competition featured nine participants, mixing and shaking for all they were worth. Ultimately, it was the Pill-toy-rika! by Shirley Bleisteiner from Gasthaus Pillhofer that won over the jury of four experts.

The ToyCocktail will be served during the Spielwarenmesse from 30th January to 3rd February 2019 at all nine participating bars around the city.

Since the first ToyCocktail competition, familiar names continue to appear among the contenders, including Gelbes Haus, Skybar and Enchilada. This year, the competition has attracted newcomers such as the Australian Bar & Kitchen and Bar Seagull at Nuremberg’s Mövenpick Hotel.

Winner Shirley Bleisteiner commented: “It’s fantastic that my creation won the 15th ToyCocktail competition and has been chosen for the anniversary edition of the Spielwarenmesse.”

In keeping with the occasion, the victorious cocktail is red just like the Spielwarenmesse logo. Fabian Heß of Die Rote Bar came second with his Premium Pinkroni Spritz-Toy. Third place went to Toyreka! by Sebastian Bauer and Sigrid Klein from Gelbes Haus.


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