Spielwarenmesse welcomes news that trade fairs given go ahead in Bavaria

Published on: 20th May 2021

Trade fairs may be held once again in Bavaria from September, a decision which will positively impact Spielwarenmesse events in Nuremberg.

Trade fairs may be held once again in Bavaria under a decision made on 18th May by the state’s Council of Ministers. The ministers have said that such events may take place from 1st September, as long as certain conditions are met. The main requirement for the resumption of trade fairs will be a continued positive trend in the level of Covid-19 infection rates, and TrendSet will serve as a pilot trade fair when it is held in Munich from 10th -12th July, with an elaborate infection-prevention and hygiene concept to be tested as part of the fair.

Klaus Dittrich, chairman and CEO of Messe München, commented: “The decision made on 18th May is a very encouraging and important signal for Messe München. It gives us the planning security we need for the trade fairs that we have scheduled for autumn. With our infection-prevention and hygiene concept, we are prepared in the best-possible way for upcoming events that will use in-person or hybrid formats.

Business travellers with a compelling reason for travel, such as trade fair or congress participation, are exempt from German quarantine regulations and the ban on accommodation in Bavaria.

Klaus added: “We are also very encouraged by the lifting of travel restrictions and the rising rate of immunisations. The decision is also an important signal for the business community in the region. The trade-fair industry is one of the leading economic engines of Munich and Upper Bavaria. In particular, the activities of Messe München have a strong impact on the region’s economy and will turn the company into a key generator of momentum behind the economy’s fast recovery after the crisis.”

The news will positively impact Spielwarenmesse events in Nuremberg and should help to reinstate people’s confidence in trade fairs. Plans are well under way for the return of Spielwarenmesse in 2022 and the toy industry is looking forward to reconvening there in person once again from 2nd to 6th February.

Spielwarenmesse will take place in conjunction with Spielwarenmesse Digital, linking the live exhibition in Nuremberg with the virtual world, enhancing the participation of both suppliers and buyers.

For further information on the safety protocols being introduced by Messe München, which will include social distancing, hygiene measures and the traceability of all participants, click here.



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