NEWS

SpongeBob SquarePants success at Simba Smoby

Published on: 10th June 2013

Simba Smoby UK, the UK subsidiary of the Simba Dickie Group, has seen its third consecutive year of double digit growth against a backdrop of recession and a difficult economic environment.SpongeBob-Success-at-Simba-

With the success of licensed ranges like SpongeBob SquarePants, that trend looks set to continue.

The Pineapple playset replicates SpongeBob’s Pineapple house. With a pull-back version of SpongeBob’s Boat, figures of SpongeBob and Gary and SpongeBob’s bed (with a nasty surprise for SpongeBob included), the playset has over 25 pieces to play with. It includes numerous features with inbuilt light and sound such as SpongeBob’s chair, a TV with moveable stations and a Krabby Patty oven. The Pineapple playset will be available from September.

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