LICENSING NEWS

Spongebob Squarepants visits local schools for Jeans for Genes Day

Published on: 11th September 2015

In aid of the 20th anniversary of Jeans for Genes Day, Nickelodeon’s SpongeBob Squarepants rewarded local school and nursery for their fundraising efforts.

Spongebob-480Brand ambassador SpongeBob SquarePants paid a special visit to Wetherby and Minors Nursery School in Notting Hill to reward pupils and teachers for their continual dedication to the charity. Minors Nursery has been recognised as the largest ever donating nursery, whilst Wetherby was awarded for its outstanding contribution to the charity over the last four years.

Spongebob joined pupils in the classroom during lesson time and also had the chance to enjoy a kickabout on the playground. His visit was arranged to thank pupils and staff for helping the charity to provide support to those living with genetic disorders.

This year, to mark the 20th anniversary of Jeans for Genes Day on Friday 18th September, celebrity supporters and professionals have been encouraged to do something extraordinary in their jeans to raise money.

Laura Pattison, campaign director at Jeans for Genes, commented: “SpongeBob SquarePants is one of our favourite ambassadors, we are delighted to have him on board for a second year. SpongeBob plays a vital role encouraging schools across the UK to don their denims and raise all-important funds for the vital care and support for children born with genetic disorders.”

Tina McCann, managing director of Nickelodeon UK and Ireland, said: “We’re so pleased that SpongeBob SquarePants is once again able to help raise money and awareness for such a worthwhile cause, as well as helping to celebrate such a monumental anniversary for Jeans for Genes Day.”

RECENT ARTICLES

Moose to launch Octonauts line in partnership with Silvergate Media

Funko Europe’s virtual showroom is open for business

Boohoo acquires Debenhams’ online business for £55m

Chengzhen International’s die-cast cars move into the fast lane for 2021

Ravensburger welcomes Adam Sheppard

Rachel Lowe unveils Beano board game to celebrate Dennis’ 70th anniversary

first half toy sales

NPD reports 16% growth in US toy sales in 2020

The Toy Trust details how it supported children’s charities in 2020

Character Group sees 25% uplift in Christmas trading

Toynamics welcomes new head of marketing and national account manager