NEWS

Sylvanian Families celebrates 50,000 Facebook fans

Published on: 23rd January 2015

Epoch making toys has announced that Sylvanian Families has now attracted over 50,000 likes on its official Facebook page.sylvanila-WORDPRESS

Having launched the page just nine months ago, Epoch is now inviting Facebook fans to vote for their favourite Sylvanian Family, and one voter will win all 30 families in the current range – a prize worth more than £500.

Sylvanian Families’ most recent competition, 12 Days of Christmas, received just under 20,000 entries. A product was given away each day and the competition resulted in a total reach across the social network site of half a million.

Sally Carnall, marketing manager at Epoch, said: “We’re so pleased that we’ve nurtured a loyal audience of second generation and brand new fans with our social media profiles. Social media is a key platform for toys in the modern marketplace, and we’ve gone from strength to strength with these new channels in engaging parents and nostalgic non-parents alike with the brand.”

RECENT ARTICLES

Friday Blog

Supply and demand… it’s the Friday Blog!

Toytown set to open largest store yet at Intu Merry Hill

Spin Master reports strong Q1 sales growth

T-Racers from Magic Box in pole position for success

Exclusive: Letter from America – licensing for indies

Tonies announces pop-up at Harrods department store

Exclusive: The kids are alright – KidsKnowBest

Eaglemoss enters Advent Calendars market with licensed range

PlayMonster welcomes Hollie Holmes as global head of Licensing

Could container challenges remain to the end of the year?