The Creative Play Awards promote the value of creative play in children’s development with products independently tested by parents, early years professionals and teachers.
Now in their 14th year, the Creative Play Awards continue to recognise the best creative toys, games, books and resources available for young children, supporting learning through creative play. Despite the challenging market conditions last year, a record number of entries were received for the 2020 awards, and the organisers say they are hoping for an even greater number in 2021.
Testing will take place in early autumn, with products independently tested by parents, childcarers, home educators, early years, nursery and primary school settings. The winners will be featured in the winter issue of Creative Steps, along with announcements in the trade press and on social media channels. The results of the awards recognise the best products available to enhance creative development in young children and are beneficial to the consumer when making purchasing decisions.