The Hulk tops Argos list of best-selling Avengers toys

Published on: 3rd May 2019

Sales data shows that super-villain Thanos is more popular than Captain America and Iron Man.

Avengers merchandise, including toys and costumes, has been flying off the shelves at Argos stores up and down the country. According to sales data from the retailer, the best-selling Avenger is Hulk, with the classic character fighting off newer ones such as Groot and Star-Lord.

Hulk is closely followed by Thanos and Captain Marvel, with Iron Man and Captain America completing the top five most popular characters from the movie.

More than 115,000 Argos customers have searched for Hulk products so far this year alone, with up to 12,000 people on the lookout for Avengers merchandise on the Argos website on just one day.

Avengers Endgame, which broke UK box office records with a £43.4m opening weekend, sees the popular superheroes do battle with Thanos after the intergalactic ruler wiped out half the population of the universe.

Argos’ best-selling Avengers characters:

  1. Hulk
  2. Thanos
  3. Captain Marvel
  4. Iron Man
  5. Captain America
  6. Spider-Man
  7. Thor
  8. Black Panther
  9. Ant-Man
  10. Groot
  11. Star-Lord

Despite only being the eighth most popular in the franchise, Black Panther boasts the biggest selling item of all – the Radio Control Cruiser – reflecting the appetite for this relatively new entry to the Avengers team. With Black Panther set for a sequel, the Wakandan superhero is expected to sustain strong toy sales over the next decade.

Paul Kinge, senior toy buyer at Argos, said: “Sales of Avengers toys are set to soar over the coming weeks as fans flock to the new film. Despite his villainous role, it seems that kids (and grown-up kids alike) can’t get enough of the villainous, purple Thanos. However, even Thanos couldn’t defeat the mighty green one, showing that there could be appetite for a new standalone Hulk film.”


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