LICENSING NEWS

The Lego Group and Nintendo detail new Super Mario range

Published on: 8th April 2020

The full Lego Super Mario assortment will launch on 1st August 2020.

The new Lego Super Mario product line features an interactive Lego Mario figure that collects coins in real-life game levels created with Lego bricks. Lego design lead Jonathan Bennink has unveiled details of the Lego Super Mario universe, starting with the Mario Starter Course. This entry point set is needed to unlock expansion sets and features seven action bricks for different interactions with the Lego Mario figure that are only included in this set. The Lego Mario figure itself has LCD screens in his eyes, mouth and belly to display a wide variety of instant reactions to movement, colour and action bricks. Also included is a speaker that plays iconic sounds and music from the video game series.

Kids aged six plus can build levels and play their own way, with action-packed challenges. Lego Mario is used to collect virtual coins as he runs and jumps from the Start Pipe to the Goal Pole via Lego bricks, cloud platform and clashes with the Goomba figure and Bowser Jr. figure.

The Starter Course can be combined with Lego Super Mario Expansion Sets, which each unlock unique challenges and characters to play with and against friends. The first Expansion Sets include the Piranha Plant Power Slide Expansion Set and the Bowser’s Castle Boss Battle Expansion Set. Fans can also use the free Lego Super Mario app by the Lego Group, which keeps track of scores to encourage continuous rebuilding, as well as providing digital building instructions with zoom and rotate viewing tools to make building easier. The app also offers a safe forum for users to share ideas with friends.

The update was shared in a video posted by the Lego Group and Nintendo and on the Lego Super Mario website.

The full Lego Super Mario assortment will launch on 1st August 2020.

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