Three awards for Shop Direct

Published on: 17th March 2015

Shop Direct picked up a hat trick of awards at the Oracle Retail Week Awards, including Pureplay Retailer of the Year.

Shop-Direct-wordpressThe group also took home the Retail Technology Initiative of the Year and the Supply Chain Initiative of the Year awards.

Shop Direct has had a successful two years after launching its new strategy to transform from a catalogue business into an online retailer.

The group beat the likes of and ASOS in the online retailer category.

Shop Direct’s chief executive Alex Baldock said: “These awards show that people are sitting up and taking notice of Shop Direct’s transformation. When other retailers say we’re setting the pace online, it makes us even more confident we’re on the right path.”


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