The Toy Industry Association has announced 84 finalists for its annual awards.
This year’s finalists were selected from over 700 nominees submitted by over 200 companies. More than 40 retailers, youth experts, academics and journalists staffed the panel which selected them. The winners of each of the 12 categories, and the Toy of the Year, will also be selected by a committee of toy retailers, media, TIA members and consumers. The People’s Choice award winner will be selected through consumer votes.
Steve Pasierb, president and CEO of the Toy Industry Association, said: “From innovative toys that talk and fly to enriching playthings that teach and inspire, this year’s TOTY finalists have brought joy, laughter and learning to millions of children and families. The outstanding nominees are a testament to the toy industry’s dedication to the happiness, healthy development and well-being of kids around the world. We wish each TOTY nominee the best of luck, and look forward to honouring the winners in just a few months.”
Consumers can visit www.ToyAwards.org to vote in 12 different categories, and enter to win prizes. Winners will be announced on 12th February 2016, to kick off the American International Toy Fair.